Navigating the delicate balance between "customer" and "product," I've spent the last decade as a Solutions Engineer for Backbase, partnering with banks globally on a transformative journey. In an era where many financial institutions cling to a "one-size-fits-all" approach, my focus has been on understanding the challenges hindering innovation and product adoption within banking teams.

Join me at the upcoming event where we'll explore that technological shift isn't enough, my keynote will delve into why the industry is primed for a significant transformation – the Big Shift. Backed by a firm belief that technology must align with a clear vision, I'll unveil an actionable formula to propel change within your bank and foster momentum toward a customer-centric future.